R.A.Lister & Co. was like any other company when it started out and
made extensive use of advertising to promote its range of products throughout
the globe. The adverts make interesting viewing as a social reflection
of the times. They also show off the extensive range of products made
by the company including machinery for ploughing and harvesting, milking
machines and dairy equipment, sheep shearing, lighting and generating
sets, autotrucks, diesel and petrol engines and wooden garden furniture
and ornaments. Quite a mixture. The adverts shown on this page are reproduced
from early copies of the Gazette as well as from the house magazine, "The
Lister Standard".
|